Here’s a link to an article I wrote on location-based services.
It’s a quick read and has a lot of easy-to-digest information. From an IT standpoint, location-based services are a gold mine. Tracking user locations based on semantic topics would yield information invaluable to marketing departments.
Effort must be put into protecting location-based services focused on user privacy. Access to sensitive GPS data is legally tricky. There’s no precedent that states that GPS updates are private information and companies must take an active role in protecting their users.
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